Monday, August 4, 2008

Pop music star Seo Tai-ji and his new album

“When asked about Seo Tai-ji, teens say, ‘Who is that guy?’ The name represents an icon for Korean teens… That means I’ve gotten old enough; still, I should know better.”

Korean pop music icon Seo Tai-ji held a news conference at a Seoul hotel yesterday morning to promote his eighth album ”Atomos Part Moai” released July 29.

As part of Seo Taiji and Boys, the singer enjoyed monster popularity in Korea in the 1990s. The progressive group was a pioneer of Korean hip hop, and its influence on the Korean pop scene is still felt today.

Seo, 36, has held two concerts despite his aversion to the public eye unless he releases an album. Thus speculation is growing over whether his lifestyle is a staged part of his “mysticism marketing.”

“When I got the spotlight, I was young and not prepared to face the public,” he said. “I chose not to hang out and stayed home instead. This has become part of my personality. It has nothing to do with marketing strategy. These days, I can hang around without getting much attention. I like it.” Seo Tai-ji is a leading pop music star today.

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